Writing has been a passion of mine for a long time. From an early age, I enjoyed creating stories for class or entertaining my friends. I can even specifically remember writing a mock commercial in the sixth grade for “Toga-Cola” during a mythology unit.
I enjoyed poetry when others didn’t. Simply put, I loved that I could create something that would not only bring enjoyment to me, but to others as well. That’s probably why I never minded writing papers in school. I could write about anything and make it entertaining for myself, even if the topic wasn’t generally recognized as “fun”.
Admittedly, I got away from it a bit in college. But I missed it. I initially returned to poetry, which led me to getting published in a pair of poetry collections in 2003.
With those under my belt, I began to work on other projects. But real life got in the way and I again stopped. And yet again, I missed it.
I would work the 45-50 hour weeks to pay the bills, but something was missing. I needed an outlet to create, which led to me being a small-time contributor for sites such as Examiner and Yahoo. I would write a few pieces here and there, but after my twin daughters were born in 2010, I once again took myself away from writing.
However, a series of life-altering events toward the end of 2012 left me with time I wasn’t expecting, and I knew I’d need something to fill it.
In March 2013, I created The Luke Norris Experience with the hope that I would rediscover my passion for writing. I’d been away from it for a while at this point, but I hoped having one simple outlet would help me get back to doing what I love to do.
I figured I could write a few words when I felt the need, or had the time, and maybe it could turn into something worthwhile. Truthfully, however, I really didn’t expect it to amount to much. I started simple by just writing about movies or sports, but it also turned into a place I could go to write about life, to write about love, to write about loss.
To my surprise (and delight), people started to read and follow this thing. One of these readers turned out to be one of the co-creators of Binge Media, an entertainment website started by two former employees of the very popular entertainment website, JoBlo.com.
These two gentlemen had started their own company and were looking to expand their reach by adding a sportswriter to their staff. And they wanted me. I later asked one of them if there was a specific piece I had written that had sparked their interest, and he told me that it wasn’t a sports piece at all. Instead, it was something I’d written in my “Up Close and Personal” section that let them know that I would be a perfect fit.
They said it was my attention to detail and the emotion I exhibited that led them to me. So, I started writing for Binge Media in April 2014 as the exclusive sportswriter and was later given my own podcast as well. None of that would have come without The Luke Norris Experience. I left Binge Media a while back but I’ll always be thankful to those guys for giving me a chance because it got me thinking that I could really do something with this.
In the spring of 2015, after the success at Binge Media as well as the response here, I took a giant leap of faith in myself and decided that writing was what I wanted to do for a living. In addition to being passionate about it, I figured the move would also give me more time to spend with my daughters, which it has.
So I gave up the 9-to-5 life and started my freelance writing career. In the months that followed, I began working for a number of sites just trying to get my name out there.
Eventually, I found myself working for FanSided, which, at the time, was a sister site to Sports Illustrated. And it didn’t take long for me to get into the swing of things there. In fact, it didn’t take long for the folks at SI to notice my work and they promoted several of my pieces, which was pretty cool for someone who’d only been in the business a few years. The company also had a relationship with Fox Sports, and I had several articles appear on that site as well.
It was also during my time at FanSided that I became a Site Expert/Editor for Pro Golf Now, a subsite dealing only with the sport of golf, which is easily one of my favorites. But not only did I get the opportunity to write about golf, I led a team of writers and was given the responsibility of constructing the site’s entire strategy.
In February 2020, I took a position as a full-time Staff Writer at Sportscasting, a position that proved to be a lot trickier in the beginning than I could have ever imagined, as COVID-19 shut down sports just a few weeks later. But we persevered and made it through.
I was eventually promoted to NFL Section Editor, a role in which I led a group of football writers and, in conjunction with the Site Editor, developed the site’s overall NFL strategy. I later moved to a Senior Writer-Programmer role, a position where I returned to full-time writing, managed/edited a group of freelancers, and essentially served as the de facto No. 2 for the entire site.
Sadly, due to budget cuts, I was laid off from Sportscasting in July 2023. But I’m nowhere near done in this business, however volatile it may be at times.
I’ve put in a lot of years to get to where I am, and it’s been a wonderful lesson to teach my daughters. Keep dreaming, keep working, and great things will happen for you. And that’s what I intend to keep doing.
At its core, this website is still that outlet I craved all those years ago. While I may not write as many personal posts on here as I used to, I know it’s always going to be here for me to do that. But this has transformed into a place where I can also showcase the articles I’ve written over the years as my exclusive online portfolio.
Since its inception, The Luke Norris Experience has been visited by people in 73 countries and territories on six continents (still waiting on Antarctica).
•Albania •Algeria •Angola• Argentina •Australia •Austria •Bangladesh •Belgium •Bosnia and Herzegovina •Brazil •Canada •Cayman Islands •Chile •China •Colombia •Costa Rica •Croatia •Czech Republic •Denmark •Ecuador •Egypt •El Salvador •Finland •France •Georgia •Germany •Greece •Honduras •Hong Kong SAR China •India •Iran •Ireland• Israel •Italy •Japan •Kenya •Latvia •Libya •Malaysia •Mexico •Moldova •Morocco •Netherlands •New Zealand •Norway •Pakistan •Panama •Peru •Philippines •Portugal• Romania •Russia •Rwanda •Saudi Arabia •Serbia •Singapore •Slovenia •South Africa• South Korea •Spain •Switzerland •Taiwan •Thailand •Turkey •U.S. Virgin Islands •Uganda •Ukraine •United Arab Emirates •United Kingdom •United States •Uruguay •Venezuela •Vietnam
I want to thank each and every one of you around the world who has ever taken a little bit of time out of your busy day to visit The Luke Norris Experience. None of this would be possible without you. Updates are happening all the time, so I encourage you to come back often. As long as you keep reading, I’ll keep writing.